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Event professionals are increasingly honest about what they actually want from their careers. We want more balance, control, and choice, and we want work that is interesting, challenging, and meaningful without burning us out for the sake of being busy. After a few years in the same roles, many of us start thinking about “better […]
Laura Yarbrough-Lloyd
February 10, 2026
behind the scenes of major events & event careers
For event professionals building ambitious, sustainable careers in global events.
Ftd:
At the start of a new year, it’s tempting to only look forward. I have vision boards, lists, etc. just like most people. But I’m throwing it back to November for a moment, because last year I intentionally worked on something that has quietly shaped how I think about events, careers, and strategy. It’s a […]
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If you’re working in events whether they are sports, music, fashion, corporate and beyond, you’ll likely encounter NDAs (non-disclosure agreements) at some point. And while they may seem like just another piece of paperwork we have to juggle as event pros, NDAs play a huge role in protecting the integrity of an event, safeguarding client […]
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You may be wondering, why do I need a VIP mindset? VIPs are confident, charming (most of the time), happy, and they conquer life. And that’s the kind of mindset that you need and I need to succeed and work at our dream events, to shape our careers and lives, and work in a premium VIP environment.
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