Want to know the very first thing I do when I work at a VIP event? Find out now by clicking here.
This training will help you if:
- You are an event freelancer and have zero ideas of how to break into the VIP event industry so you don’t even try to find a gig at one
- You worked at maybe one VIP event gig you got by chance or through a previous full time employer but the opportunities weren’t consistent after that
- You feel like an imposter who couldn’t possibly work at a VIP event or even dare to try because you don’t have enough experience or credentials
If we haven’t met yet, I’m Laura Yarbrough-Lloyd. I coach, consultant and educator. I help event professionals work at their dream events and create their dream event career.
And I make the process fun and easy.
Set goals and research 1-2 VIP events to work at while learning about VIP basics
Create a next level networking plan and develop new relationships
Develop marketing strategy, image, brand, and niche
Create a roadmap for the future and leveraging future opportunities while preparing for VIP interactions
Your event planner, business bestie, accountability partner, and career coach all wrapped into one!
How do I know this is the answer to your problem?
I used to be in your shoes - I used to be on the outside of events working in pharmaceuticals. Yep, science nerd here. But events intrigued me. I learned that when going to annual conferences and trade shows. I got my big break in events. After awhile, I wanted more. I started dreaming of working at iconic events like the Olympics, a Royal wedding, or awards shows. But I didn’t know where to start, and I was too introverted and reserved to ask for help. I should have felt grateful for breaking into the industry in the first place.
Once I worked at a big, iconic event, I was hooked. I couldn't get another one though despite the experience. The things I didn’t have? A strategy, professional image, professional brand, marketing plan, or any knowledge of VIPs themselves. But I REALLY wanted to break into the spectator sports and fashion industries and work with VIPs at those events.
Eventually, I figured it out - I didn’t have to Google “how to work at xx event” - those search results don’t even exist anyways (trust me, I used to try). I became one of the go-to VIP event professionals.
I took it a step further and trained in etiquette and VIP protocol from the world’s best trainers to polish my image and brand because I was working in prestigious environments and wanted to blend in with the VIPs themselves to be taken seriously.
This whole journey has taken me pharmaceutical development in China to corporate events. Then from iconic events like The Olympics, film festivals and press conferences with celebrities to being one of the key team members at the Wimbledon Championships and a VIP services consultant of the Laver Cup. The projects I have coming up are just as prestigious. I’ve been around hundreds of VIPs, laughed with Hollywood celebrities who respect me because I know how and what to do, and been face to face with the world’s most famous athletes who know me by name now.
I want all of this for you - the breakthroughs, the career changes, the massive shifts. Opportunities are abundant, but no one knows exactly how to book certain things, lack confidence in making huge shifts, and don't have a clear action plan to get design their dream event career. I created the programs so that you don’t have to be like me - sitting around wondering and waiting for it. You don’t have to experience it the way I did because I’ve made the process easier. Join me in A Flair for Events or A Flair for VIP Events - I’m ready to cheer you on during the weeks together and forever after that!
Still have questions?